Specifics of the Swedish market

Duration: 8 hrs

Maximum number of participants: 10

Price

Open training: 1 570 zł

In-house training: price is provided once the needs and expectations of the client are identified

Training goal and target group:

The aim of the training is to present in a practical way issues related to the specificity of the Swedish market and Swedish business culture. Training includes topics such as are negotiations, cooperation, leadership and communication. It addresses representatives of companies interested in operating on the Swedish market or looking for Swedish business partners. The offer is also addressed to traders participating in negotiation processes with Swedish clients, specialists in export / import and employees of companies operating with Swedish clients.

Training program

Why this way?

In this part of the training, the participant is introduced to background of the mentality of the Swedes. He/she learns what causes certain reactions, habits and way of perceiving the world. We cover topics such as:
» Swedish society (education, family, values)
» History and politics
» Equality

How?

In this section, we give specific guidance on what to have in mind when dealing with Swedes in business relationships. It is divided into four areas:
» communication
» cooperation
» leadership
» negotiations

Case analysis

In the third part of the training, we present accumulated experiences and ideas for fruitful Polish/Swedish collaborations. We discuss difficult situations, applied solutions and their effects, based on real-life examples.

Discussion

Practical module - participants can discuss conflict situations and search for potential solutions. We work with different scenarios and, at the same time, check the skills acquired during the training:
» preparation of a business meeting
» meeting simulation
» summary and conclusions

Training effects

After completing the training, the participant will acquire knowledge and competences that will empower his/her ability to reach agreements, ease collaboration with Swedish entrepreneurs and potential contractors, facilitate market analysis, and help adjusting marketing strategy.